Instagram Unveils Four New Features at House of Instagram Event

Instagram has announced the introduction of four new features to improve user experience and safety on the platform. The announcement was made at the recent House of Instagram event, where the company showcased its latest developments and plans for the future.

The first feature, called 'Hidden Words,' allows users to automatically mute common words, phrases, and emojis that might be offensive. Users can also add their own custom words and phrases to the filter. This feature will be applied to the 'Following' and 'For You' feeds, search results, profiles, and replies to posts, helping users steer clear of undesired content.

Instagram is also introducing controls for quote posts, enabling users to limit who can quote their posts and manually unquote their own posts. This feature aims to curb unwelcome interactions and give users more control over their content.

Additionally, Instagram's companion app, Threads, is testing two new features. The first allows users to mute notifications for interactions with posts, while the second enables automatic archiving of posts. These features are currently in the testing phase and may be introduced to all users in the future.

Why this matters: Instagram's new features demonstrate the platform's commitment to improving user experience and safety. By giving users more control over their content and interactions, Instagram aims to create a more positive and engaging environment for its growing user base.

During the event, it was also revealed that Threads, the Meta-owned social network, has exceeded 150 million monthly active users. This milestone highlights the app's popularity and its potential to become a significant player in the social media landscape.

"We're always looking for ways to improve the Instagram experience and make it safer and more enjoyable for our users," said a spokesperson for the company. "These new features are just the beginning, and we're excited to continue innovating and listening to feedback from our community."

Key Takeaways

• Instagram introduces 4 new features to improve user experience and safety
• New 'Hidden Words' feature allows muting of offensive content
• Users can now limit who can quote their posts and unquote their own
• Threads app testing features to mute notifications and auto-archive posts
• Threads exceeds 150 million monthly active users, highlighting its growth